PEOPLE FLOURISH WITH VISION

Just as plants grow and flourish with the sun, people grow and flourish with vision. Don’t confuse mission, vision, and core values. Your mission explains why you exist and what you do. If I owned a computer company, my mission statement might say:

“Providing high quality computers at an affordable price with outstanding service.”

A vision statement reveals what you envision for the future, where you want to be, or what you want your organization to look like. It’s not where you are at today; it’s where you want to be. The vision statement may seem lofty, but it needs to be. People want to attempt the seemingly impossible. People want to reach for the stars and turn dreams into reality. Ambitious visions inspire people to want to achieve more. My hypothetical computer company vision might say:

“Getting our computers in the hands of every person on the planet.”

Your core values lay the foundation for the behaviors you will and won’t engage in to reach your vision. The core values remind people of how you operate and the higher ground you intend to take with every decision that is made. My computer company core values statement might say:

“We value honesty, integrity, dependability, respect, work ethic, professionalism, and teamwork.”

All of these elements are important if you hope to inspire people and create an environment where self-motivation can flourish. A Watson Wyatt Work Study revealed that organizations that have strong missions and visions, which are clearly understood by employees, experience nearly 30% greater returns than other organizations. These organizations are inspiring people to achieve more.

Creating a central vision that everyone can rally around is especially crucial to inspiring others. People flourish with vision. Vision inspires others by illuminating the path to the future. Don’t underestimate the power of vision as a leader. Leaders with vision inspire people to achieve more.



-Excerpt from Kimberly Alyn's book titled How to Inspire People to Achieve More
 

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